Superior Polymers manufactures a proprietary formulation of medical-grade PEEK polymer for use in medical implants. As a new player in the market, it was vital to create an identity that felt technical and reputable to help the company introduce themselves.
We chose an icon reminiscent of a spider for the ability to create something light, flexible, and strong - all properties of the polymer. Through the design, sales materials, and website, we've equipped Superior Polymers with materials that can help them launch with medical manufacturers.